Fresh Ideas Center – Your Secret Weapon to Help Shoppers Find Value in Your Store

Contributed by Gina Rau

It’s no secret that, now more than ever, shoppers are looking for new ways to stretch their dollar. Your Fresh Ideas Center kiosk program can win their loyalty by sharing new ways to help them save throughout the store.

· Food Prep Tips - your shoppers will learn how to prepare something new that’s on sale today or the best way to store products they buy so they’ll waste less

· Health Conditions - help shoppers discover natural ways to strengthen the immune system to avoid the cost of getting ill

· Vitamins & Herbs - share with shoppers the product and benefit information that allows them to make educated decisions on the right supplements for their needs

· Rx Answers - help shoppers find product recommendations that may make their medicines work better or more effectively

· Recipe Center - great ideas for your shoppers’ family meals, adding new, incremental items to their regular shopping list


Your store staff plays a key role in guiding shoppers to and through your Fresh Ideas Center kiosk. If they’re not familiar with answering shopper questions or finding this valuable information, visit our Training Resources site online to make sure they know how to share this resource with your shoppers. We’ll help you make sure you’ve got experts working with your shoppers to feed their family best.

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